I blog, you blog, we all blog. And I happen to blog about perfume. It started as an outburst of the exhilaration I was feeling every time I discovered a perfume that not only smelled good, but also spoke. I was discovering that actually fragrances could speak! I was hearing words, stories, fairy-tales, messages, opinions coming out of bottles. And I could relate with those liquid words. Sometimes I could ask questions and I could even -rarely- get answers back. But what was important was that I started hearing my voice.
Reading perfume blogs helped me understand that I wasn’t the only freak in town. There were others, with their own personal stories and voices. So I realised that maybe I could try to voice all these liquid words that were being transferred to me through sample vials and spray nozzles. I was elated! Not only I was communicating with other people who found my passion… normal, but other weirdos like me seemed to like what I wrote. Not just like, but also understand it!
Several years later, I still feel the need to blog about perfume. The way I see what I do has changed though. In fact, I make an effort to keep it the same. It’s difficult. It takes a lot of time and, in my case, the right frame of mind. I don’t just write about perfumes I like, but I also need to have a special rapport with a scent to write about it. That’s why I don’t do a lot of Quick Sniff posts, posts based on perfume sample experiences. I need to connect with the bottle, not just the juice in it but also the physical presence of the bottle. And this is an expensive hobby (answering the poll below made me face the monthly cost of my hobby). And sometimes I get freebies, I mean really expensive free bottles of perfume, but then again not that often because I usually don’t really feel like writing about them. And when I like an indie perfumer’s work, they are often reserved, they are approached by weirdos like me all the time and things can get nasty sometimes. And I don’t even pretend to “know” what I am writing about. I don’t actually write reviews, I write impressions. I hate to write negative reviews. I think it is an awful waste of energy to write about something you DID NOT like, unless it has offended you and I AM a weirdo but I am not a maniac (yet) so I haven’t been offended by perfumes or perfumers yet.
Why this worthless piece of shallow introspection then? A bachelor student, Nina Meier, from Saint Gallen University, here in Switzerland, is doing her bachelor thesis on the influence of bloggers in the perfume industry and to my knowledge this is the first time a research is asking the opinion of perfume blog readers. Nina Meier has done a thorough work providing a separate questionnaire for perfume bloggers, but this survey is designed far all perfume lovers and blog readers. So give Nina and all of us a hand, click and answer the poll below.